man on top brown hill

Our Pathline Name

A Path opens where the world inspires us, inviting movement, choice, and the courage to venture forward. It carries the spirit of discovery, of journeys that shape both people and organizations, and of futures charted with intention.

A Line gives form to that journey. It is the quiet precision that brings alignment, the thread that turns motion into design, and progress into something lasting.

Together, Pathline is not just forward motion, it is the meeting of vision and action, a story where strategy meets motion.

We are Path builders

Dr. Alex Accetta brings 25+ years of leadership experience as a skilled facilitator and educator. Alex has delivered more than 50 talks, trainings, and keynotes on leadership, culture, and strategy. His doctoral research in Educational Leadership focused on empathy and global perspective as foundations for human-centered leadership.

Before founding The Pathline Group, Alex was Executive Director of Recreation and Wellness at Stanford University, where he improved organizational performance by integrating strategy, communications, assessment, and operations across a multi-site portfolio with over one million annual visits.

At Portland State University, he was the Assistant Vice President of Campus Life Services where he led the construction and integration of two capital projects totaling $124M, strengthening campus operations across recreation, conferences and events, retail, food service, and auxiliary enterprises. His experience ranges from coaching a cross country team to the NCAA championships to producing a Third Eye Blind concert, illustrating a versatile and results-oriented leadership approach.

He has twice served on the NIRSA Board of Directors, led Oregon Disability Sports as President, ran an academic department at Stanford, and taught for NIRSA, ACUHO-I, and ACUI. Among his clients have been the University of Oregon, Purdue University-Indianapolis, and Kyushu Sangyo University.

Every interaction with Alex is custom designed to the context, goals, and constraints of your organization to deliver strategic and human-centered solutions.

Rusty Vineyard is a seasoned facilities executive with over two decades of leadership experience in higher education. His expertise lies at the intersection of facilities strategy, organizational culture, and leadership development, helping institutions and organizations align people, resources, and environments for optimal performance. His PATHLINE lens is rooted in strategic stewardship, helping clients build systems that are both people-centered and performance-driven.

Rusty can assist you with:

  • Facilities Operations & Strategy – Optimizing facility performance, resource allocation, and sustainability.

  • Leadership and Organizational Development – Coaching leaders to adopt evidence-based practices that drive engagement, accountability, and transformation.

  • Campus Planning & Environmental Impact – Translating research on environmental conditions and student success into actionable strategies.

  • Staff Development & Team Culture – Designing structures and practices that foster belonging, collaboration, and high performance.

  • Change Management & Strategic Alignment – Guiding organizations through growth, transition, and cultural transformation.

Currently completing his Ph.D. in Leadership and Organizational Development, Rusty’s research explores how physical environments influence student comfort, performance, and institutional success. He is a frequent presenter on profound leadership, team dynamics, and community building, and brings a practical, systems-oriented approach to every engagement.

Whether you’re seeking to elevate your facilities operations, strengthen your leadership team, or cultivate a thriving organizational culture, Rusty partners with clients to deliver sustainable, strategic, and human-centered solutions.

Founder, Alex Accetta, EdD

Rusty Vineyard, Ph.D. (ABD)

Dr. Marti Tomlin is a higher education and wellness professional with almost 20 years of experience leading strategic initiatives in collegiate recreation, well-being, and student development.

A dynamic leader known for her strengths-based approach, Marti supports institutions, individuals, and organizations by activating teams, developing sustainable programs, and aligning operations with a commitment to holistic well-being and inclusive excellence. Her leadership style is grounded in responsibility, high achievement, and a focus on building strengths—turning ideas into action and inspiring collaborative progress across teams and departments.

As your consultant, Marti will bring deep expertise in organizational development, strategic planning, mental health integration, and leadership development. She has served in consulting roles with NIRSA’s Triventure and George Mason University’s Mason Recreation, and regularly advises on the design and delivery of conferences, institutes, and leadership programs across the country. Nationally, she is a respected leader within NIRSA: Leaders in Collegiate Recreation, where she currently serves on the Governance Review Committee, as Chair of the Mental Health Initiative Steering Committee, and on the NIRSA Assembly. Her past leadership includes service on the NIRSA Foundation Board, Health and Well-being Taskforce, Scholarships and Travel Grants Committee, and multiple conference and policy committees.

Marti currently serves as the Director of University Recreation at Richmond University. She earned her Doctorate in Higher Education Leadership from Virginia Commonwealth University, where she also completed her Master’s in Sports Leadership, following a Bachelor's in Health and Applied Human Sciences from UNC Wilmington.

Whether leading change on a campus or consulting with organizations to refine their strategy and impact, Marti brings a results-driven mindset, collaborative spirit, and unwavering dedication to the advancement of recreation, health, and well-being.

Marti Tomlin, EdD

Creating Your Path Together

At Pathline, we guide your journey with precision and intention, ensuring every step you take on your path is aligned with your goals and aspirations.